Case study: Tithebarn
The objective…
Tithebarn, a specialist producer of livestock feed supplements, were seeking a local livestock distributor to help them establish their presence in India.
The challenge
Support Tithebarn find the perfect Indian partner, who despite experience in 50 other countries, had found establishing themselves in the Indian livestock market difficult in the past.
The solution…
- Undertake a detailed assignment in order to identify distributors for them in India.
- Define criteria to pinpoint companies with the right regional, and national presence.
- Position the Tithebarn offering
- Accompanied visits and briefings on the ground to guide negotiations
The result…
Tithebarn products have arrived at Hyderabad and the distributor is undertaking field trials.
